GLOSSARY
- Demo Drive
- Deferred Taxes
- Debt-to-Income Ratio
- Dealership Management System (DMS)
- Deal Structure
- Deal Recap
- Deal Jacket
- Data Processing
- Damage Waiver
- Cylinder
- Customer Deposits
- CTA (Call-to-Action)
- Customer Satisfaction Index
- Cross-Sell
- Customer Relationship Management
- Customer Relationship Manager
- Cradle-to-Grave
- Cost Per Thousand
- Cost Per Conversion
- Cost Per Click
- Cost Per Acquisition
- Conversion Rate
- Controller
- Controllable Expenses
- Contracts in Transit (CIT)
- Contact-to-Appointment Ratio
- Contact Management
- Consumer Leasing
- Concierge Service
- Compliance
- Competitive Analysis
- Commission
- Collision Insurance
- Cold Call
- Co-Signer
- Closing Ratio
- Chassis
- Certified Pre-Owned (CPO)
- Cash on Hand
- Cash in Bank Credit Balance
- Car Key Coding
- CarFax
- Cash In Bank
- Car Allowance
- Cap Reduction
- Cap Cost
- Campaign Management
- Call-to-Action (CTA)
- Cabin Filter
- Business Office
- Bottom Line
- BDC Representative (BDR)
- BDC Manager (BDM)
- BDC
- Average Price to Market
- Average Cost to Market
- Autopilot (Driver Assistance)
- Automotive Sales Process
- Automotive CRM
- Auto Repair Order
- Auto Parts
- Auto Loan
- Asymmetric Tread
- Assistant Service Manager
- Assignment
- As-Is Sale
- APR (Annual Percentage Rate)
- Appraisal
- Alternative Financing
- Allowance
- Alignment
- Airbag
- Advertising & Promotion
- ADF - Auto-lead Data Format
- Addendum Sticker
- Acquisition Fee
- Accounts Receivable Credit Balance
- Accounts Payable - Trade Creditors
- Account Penetration
- ABS (Anti-lock Braking System)
- TERM 1