Tom Stuker is to attend the CBT Automotive Conference and Exposition at the OMNI Atlanta Hotel at the CNN Center on Tuesday, February 9th from 1:30 to 2:30 p.m. to host a sales strategy session titled, How to Sell 20 Units a Month on Less than 10 Quality Conversations a Day. Learn more.
In this session, quality conversations will be defined and the exact word tracks to master outbound calling through a soft sell method will be provided. Attendees will take away scripts and selling techniques to maximize household prospects and master the art of the referral. A specific formula of database management combined with these techniques guarantees that any salesperson at any dealership can sell 20 units a month on less than 10 quality conversations a day. Attendees will take back to their dealership a plan to successfully implement these techniques, including strategies to maximize their CRM. The 3 takeaways are: 1) mastering outbound calling, referrals and the soft sell approach 2) total opportunity management for salespeople and redefining goals, and 3) management and dealership strategies for tracking and measuring success. Attending managers and dealers will leave with all of the tools needed to take back to their dealership in order to properly implement training and effectively comprehend and quantify the strategy.