The BDC Process Flow


Benefits of the Business Development Center
  • Beat Your Competition to In-Market Buyers.
  • Leverage Rapid Response to Increase Floor Sales.
  • Consistent Ongoing Lead Follow-Up.
  • Proven Sales Accelerator.
  • Alleviate Personnel Turnover.
  • Create Efficiency with More Qualified Prospects.
  • Increase Market Share & Profits

About The Business Development Center (BDC)

  • The focus of the BDC is to maximize profitable vehicle sales by qualifying and delivering “hot leads” to your dealership sales floor through set Appointments.
  • Following the submission of a lead, BDC applies concentrated personal telephone and email connections on days one to seven, in line with automotive consumer buying behavior.
  • Rapid personal response within fifteen minutes of lead submission.
  • Heavily front-loaded activity to coincide with initial interest level.
  • Adaptive process tuned regularly to optimize results.
  • Operates within safe customer tolerance limits.
  • Actively seeks personal interaction to leverage proprietary Centric Sales process.
  • Maximizes effect of the initial response from your dealership by skilled  BDR.
  • Projects positive image on behalf of dealership and reinforces your dealership brand.
  • Sales & Marketing Engine’s ongoing interactive marketing cycles maintains contact and re-engages Customer.